That's just the first of many Tweets from BP Twitter impostor, @BPGlobalPR.
With nearly 20,000 followers (and growing), you would think BP would be trying to cap, plug with trash, or otherwise reduce the mess of this feed. But sticking to their traditions, they're just going to let it go.
According to this Advertising Age article , Toby Odone, a spokesman at BP, said, "I'm not aware of whether BP has made any calls to have it taken down or addressed. People are entitled to their views on what we're doing and we have to live with those. We are doing the best we can to deal with the current situation and to try to stop the oil from flowing and to then clean it up."
Entitled to their views, indeed. And this Twitter feed isn't backing up.
Don't be fooled, Marc Delphine, Oregon's Libertarian candidate for U.S. Senate, is not big into hockey. You might assume he's a huge Columbus Blue Jackets fan, but you'd be wrong. So why the assumption?
You see, Delphine's patriotic Senate campaign logo has an uncanny resemblance to the Blue Jackets'. But when word got out that the logo was a copy-cat, it was quickly removed from his web site and Facebook page.
Delphine's logo Blue Jackets' logo
It appeared that the Blue Jackets' logo was simply flipped to the opposite side, the red circle removed from the flag, and voila – Delphine's campaign symbol.
And that's why you shouldn't use a donated logo "designed" by a volunteer to represent you and your campaign – at least without some due diligence.
If you've indulged in a Nestle Crunch lately, you may have seen a promo code and 1-800 number inside the wrapper. If not, don't feel bad since the code is printed in a light chocolate color and difficult to see or even read unless you're paying close attention.
Didn't call the promo number? No worries – there's no promotion currently running. But do keep your wrappers and check back periodically... explains the automated voice.
Waste of time, no promo, suggestion to hoard the wrappers until the unforeseen promotion, and an automated recording.
Bad call, Nestle. That's four reasons for consumers to be annoyed and angry.
What's the world coming to? Do we really need a spokespig to defend the pork industry after the worldwide outbreak of Swine Flu? One PR expert seems to think so, and even went so far as to suggest the right sow for the job. None other than Miss Piggy. (We might need to mention this expert represented oinkers, Gov. Blagojevich and Sgt. Drew Peterson.)
Of course, Miss Piggy isn't the only beloved member of the swine family. What about Pumba, Hamm, or even Piglet? Are they not worthy of lending their voices to repair the reputation of the pig?
Let's all take a minute to remember that despite all the recent bad press, some pigs are even loveable.
As EA Sports releases Madden 09 today, one has to wonder if the curse is getting stronger with each passing year. In years past, the curse has only affected the cover boy, albeit physically. Only this year, what should have been a safe release has turned into a PR mess, not just for the cover boy, but for many others.
Yes, with none other than unretired NFL hero Brett Favre gracing the cover in a Green Bay Packers uniform, Madden 09 has touched the lives of fans and multiple teams alike...
You should. His story of inspiration in spite of cancer is one of the most inspiring examples of the awesome power of social media. But mostly, it's a profoundly influential lesson about life.
It began as the final lecture of a popular professor dying of pancreatic cancer. It's now a tribute to capturing all that life has to offer, and it's touched millions around the world. (Excuse us while we reach for a Kleenex.) His story has appeared in the Wall Street Journal, on Good Morning America, and an hour-long ABC special featuring Diane Sawyer.
Not to sound trite, but for yourself and all those important to you, be sure to embrace what will forever be known as "The Last Lecture."
Do you know what sport is played by two-thirds of the world? No, we're not talking about Polo or Jai Alai. It's Cricket and it's taking over America.
In case you haven't seen the billboards, TV commercials, and print ads that have flooded the Fort Collins market in recent weeks, the Stanford 20/20 Cricket Tournament, played in the West Indies each year, has selected our town to make its American broadcast debut.
Throughout the next month, Stanford 20/20 Cricket is taking over the town and hosting a series of viewing parties for each match and a family day where residents can learn and play the sport of cricket. The Fort Collins cricket adventure will culminate at a Caribbean-themed street festival in downtown to celebrate the final weekend of the tournament. Check out www.yougottaseethis2020.com for more information.
Heard the one about how Starbucks refused to donate coffee to our brave servicemen and women in Iraq? According to an e-mail we just got, the Seattle-based corporation supports the troops, but not the war. So no coffee. (And, the e-mail suggests we return the favor by boycotting Starbucks immediately.) Of course, this whole thing is a hoax. (And so is the one about Oscar Meyer, in case you're wondering.)
But talk about a successful viral marketing effort. People are so outraged by the thought of Starbucks being an ungracious corporation that they just forwarded this message to their friends without a second thought. And as a consequence, Starbucks had to play damage control – even though they didn't cause any damage to begin with!
Do you want us to let you in on a little secret? Sometimes laughter is the best strategy for getting PR results.
What started out as a joke at the coffee maker a few weeks back, morphed into a pretty darn good idea for a press release. As we were poking fun at a few recent announcements from across the pond in which outrageous sums of money were spent on mediocre creative, it dawned on us that our business could build a new revenue stream, without even trying very hard. You have to make a formal announcement about that, right?
As it turns out, we guessed right. Not only did we accomplish our goal of providing some levity to the press that Friday morning, but as an added bonus, reporters from the Rocky Mountain News and Fort Collins: Now saw value in our glowing prose. Either that, or it was a pretty slow news day. I suspect the latter.
Click here and scroll down to the subhead "High-priced slogans" for the story in the Rocky, or here for the coverage in Fort Collins: Now.
In millions of homes across the country, turkey dinners are cooking and tables are set with the Macy's Thanksgiving Day Parade airing in the background. Whether you are from New York, California, anywhere in between, or across the world for that matter, the Macy's Thanksgiving Day Parade has been a beloved holiday tradition for more than 80 years.
That's what French President Nicolas Sarkozy dubbed his interview with 60 Minutes on CBS before abruptly ending it and walking out. All this with cameras rolling – who's stupid now?
Apparently, the disheveled President felt his schedule was too full that day for a stupid interview. And he grew even more frustrated when questions about his wife surfaced. We won't go into details about that blunder, but mishandling the media as such and making your own stupid statements is simply a big no-no.
Where's his press secretary in all this? He's watching a formidable collapse of a communications strategy happen right before his eyes. All the while being called "an imbecile" by his boss.
Talk about a media interview gone wrong.
Bottom line, Sarkozy's press secretary should have had a better grip on things.
A planned approach to media interviews is an integral piece of any public relations strategy. And media training for spokespeople is critical. The cardinal rule is to be prepared. And Sarkozy obviously wasn't.
Anyone can jump in front of a camera and give a disastrous interview, but with the proper preparation, planning and control, a media interview can be a key communications tactic.