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No one likes a copy-cat (logo)

March 16, 2010

Don't be fooled, Marc Delphine, Oregon's Libertarian candidate for U.S. Senate, is not big into hockey. You might assume he's a huge Columbus Blue Jackets fan, but you'd be wrong. So why the assumption?

You see, Delphine's patriotic Senate campaign logo has an uncanny resemblance to the Blue Jackets'. But when word got out that the logo was a copy-cat, it was quickly removed from his web site and Facebook page.

Delphine's logo Blue Jackets' logo

It appeared that the Blue Jackets' logo was simply flipped to the opposite side, the red circle removed from the flag, and voila – Delphine's campaign symbol.

And that's why you shouldn't use a donated logo "designed" by a volunteer to represent you and your campaign – at least without some due diligence.

Automated disappointment = angry chocolate eaters.

March 5, 2010

If you've indulged in a Nestle Crunch lately, you may have seen a promo code and 1-800 number inside the wrapper. If not, don't feel bad since the code is printed in a light chocolate color and difficult to see or even read unless you're paying close attention.

Didn't call the promo number? No worries – there's no promotion currently running. But do keep your wrappers and check back periodically... explains the automated voice.

Waste of time, no promo, suggestion to hoard the wrappers until the unforeseen promotion, and an automated recording.

Bad call, Nestle. That's four reasons for consumers to be annoyed and angry.